International Hospitality and Tourism Management MSc

A second class honours degree (2:2) or equivalent.

Applications from candidates with relevant experience will be considered on an individual basis. Work experience is desirable but not essential.

English as a Foreign Language: This course requires IELTS of 6.5 or equivalent. Pre-sessional English is available if required.

Strategic Management

Managerial Finance

Operations Management in Hospitality and Tourism

Marketing and Customer Experience Management

Global HRM Strategies

Destination Management

Events and Project Management

Research Methods in Fashion, Hospitality and Tourism Management

Final Term Project Options (without Extended Professional Practice)

Extended Professional Practice

Hospitality and tourism are two of the largest and fastest-growing sectors of the global economy and it is reported that these sectors are vital contributors to employment and economic growth in both, advanced and emerging economies. In the UK alone, the tourism industry generates £127 billion of direct business for the economy each year, which equates to around 9% of GDP. It is one of the biggest employers, with over 200,000 businesses providing 4.4% of all employment (Visit Britain 2018).

Within Britain’s overall tourism industry, London is the strongest destination, also recognized as the global capital of tourism. In 2017, it attracted over 19 million visitors and continues to create a wide range of opportunities for Coventry University London student placements and internships.

The rapid development and constant evolution of the hospitality and tourism industries highlight the need for talented leaders, capable of thinking strategically. They will need to be able to anticipate developments in the traditional tourism business models and operate effectively within a fast-moving global environment.

Graduates from this course are likely to head for a management career in either tourism or hospitality, as your in-depth knowledge, transferrable skills, and practical knowledge will be a major advantage. Due to the strategic and transferable nature of many of your modules, such as Finance, Human Resource Management, Strategic Management, and Events and Project management), you’ll be well-equipped to seek roles in a wide range of sectors.

These roles can include:

Management or leadership roles in hospitality and/or tourism

Graduate training programs

You might choose to work in hotels or resorts, the leisure industries, events management, or even catering

Various roles for tour operators, online travel agencies, national airlines, a government ministry or a resort

There are also opportunities working within the public sector for a destination management organization

Corporate travel or incentive travel

You might develop a real interest in a specialist issue, such as the customer experience or sustainability. You could even work in a connected field, such as consultancy, publishing, journalism or IT